AI Insights · Timothy · April 2022
Top 5 Film & Television Apps on iOS in the US: Q1 2022
Explore the performance trends of the top 5 film and television apps on iOS in the United States during Q1 2022, including weekly downloads, revenue, and active users.
In Q1 2022, the top 5 film and television apps on iOS in the United States showcased varied performance trends in terms of weekly downloads, revenue, and active users. Here's a closer look at each app's performance based on data from Sensor Tower.
HBO Max: Stream TV & Movies witnessed a dynamic quarter with weekly revenue peaking at approximately $6.5M in the last week of February. Weekly downloads saw a significant drop from around 970K in mid-January to 299K by the end of March. Active users showed a gradual decline from 4.6M at the start of January to 3.97M by the end of the quarter.
Disney+ experienced a notable fluctuation in weekly revenue, peaking at roughly $5M in mid-January and ending March with $3.9M. Downloads were relatively stable, starting at 574K in late December and ending at 510K by the end of March. Active users saw a decline from 7.5M at the end of December to 6.2M by the end of March.
Hulu: Stream TV shows & movies maintained a consistent performance with weekly revenue hovering around $3.2M throughout the quarter. Downloads remained steady, starting at 378K in late December and ending at 313K by the end of March. Active users fluctuated slightly, starting at 11.3M and ending the quarter with 10.9M.
Netflix showed a steady trend in weekly revenue, peaking at $2.75M in late February and maintaining around $1.9M by the end of March. Downloads saw a minor decrease from 639K at the end of December to 449K by the end of March. Active users slightly declined from 21.3M in late December to 18.1M by the end of the quarter.
Paramount+ experienced growth in weekly revenue, increasing from $1.6M in late December to $2.3M by the end of March. Downloads showed some fluctuation, starting at 275K and ending at 228K. Active users increased from 1M in late December to 1.1M by the end of March.
These insights highlight the performance dynamics of the top film and television apps on iOS in the US during Q1 2022. For more detailed insights and data, visit Sensor Tower.
